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Teenage Mutant Ninja Turtles 400

This is the official logo for the Tales of the Turtles 400 race which will take place at Chicagoland Speedway on September 17th, 2017. Source: NASCAR, Nickelodeon.

It looks like we haven’t seen the last of our heroes in a half shell at NASCAR events. According to several reports, Nickelodeon will once again be working with the brand in order to cross-promote the Teenage Mutant Ninja Turtles.

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Danica Patrick & the TMNT with her new April O'Neil themed car for the Teenage Mutant Ninja Turtles 400. Source: Chicago Tribune.
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I think it’s fair to say that Turtle Fever has gripped the world once more. We’ve been seeing a lot of branding happening with the turtles as of late, and that doesn’t appear to be slowing down any time soon.

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